Shelby Windows & Doors

A multi-page website for a windows and doors company in Ontario, built and managed by Varaico.

Shelby Windows & Doors home page: a bright living room with floor-to-ceiling windows and the headline Windows & Doors Built for Canada
The Shelby Windows & Doors home page on desktop.

About the business

Shelby Windows & Doors supplies and installs windows and doors from Canadian manufacturers. They work with homeowners in the Greater Toronto Area and surrounding areas, and customers can book a visit to their showroom.

They carry a wide range of products from several manufacturers. The site needed room for all of it and still had to be quick to use on a phone: find the product, see who makes it, ask for a quote.

What we built

This is one of the larger sites we've built. Most small business sites need a few pages; this one has a page for every product and every supplier.

Home page

A full-width photo hero with two clear actions, Get a Free Quote and Book a Showroom Visit. Below it are featured windows and doors, the manufacturers they carry, a financing section, Google reviews and recent Instagram posts.

A page for every product

Nine window types, including awning, bay, casement, double-hung and tilt windows, and ten door types, from fiberglass and steel entry doors to folding and lift and slide doors. Each page covers features, which suppliers make it, and related products.

Collections and brochures

Several door pages go further, with collections to browse and brochures to download from the manufacturer.

Supplier pages

Separate pages for Golden Windows, Vinyl Bilt, Entryguard Doors and Window Star, each using the manufacturer's own product photography and colours.

Our Work and FAQ

Recent projects shown with photos from the company's Instagram, plus answers to 13 questions homeowners ask, from when to replace windows to what happens on installation day.

About and Contact

The company story with a founder section, and a quote form that emails each request to the team, with an option to book a showroom visit.

How the site is put together

  • Real product photos.

    Products are shown with the manufacturers' own photography, and project photos come from the company's own Instagram.

  • Reviews that don't take over the page.

    Each Google review shows the first few lines with a "see more" link, which keeps the home page easy to scan.

  • Built for phones.

    On a phone, the product menu folds into a simple list, and a quote bar slides up at the bottom of the screen as you scroll.

  • A clear path to a quote.

    Every product page ends with a prompt to ask about that product, and a Get a Quote button sits in the main menu.

What Varaico looks after

Varaico hosts the site and looks after updates and support.

Want a site like this for your business?

Most businesses need fewer pages than this, and a one or two page site has no build fee. Tell us what you do and we'll build a free preview within 48 hours.